Guatemalan Shoe Company’s Macabre Ad Campaign
What is the deal with photoshoots that involve shoes and dead or dismembered women?? First there was the V Magazine spread that showed dismembered female body parts stuffed into shoes.Now according to a post by Renata Avila on Global Voices, a Guatemalan shoe company called MD has an ad campaign that depicts dead women wearing their shoes.
“On November 19 in Guatemala, a shoe store called MD launched a campaign to promote their next collection of shoes with the slogan “it is to die for.â€? On one of the posters, there is the body of a dead girl lying on the sofa, and on the poster, there is another girl, who is dead in a morgue or a hospital, both of them are wearing a beautiful pair of brand new shoes, both of them dead.”
As Avila points out, as of Oct. 2, 377 women have been murdered in Guatemala this year, a head-spinning figure that makes you truly wonder at the macabre marketing genius who came up with this campaign.
Filed under: Uncategorized, Atrocities



Leave a Reply